Richard A. D' Aveni, Professor of Strategic Management

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Strategic Business Insights: An interview with RR Donnelley President and CEO Thomas Quinlan

Tom Quinlan, CEO of the largest printing company in the world, RR Donnelley, talks about the digital revolution that is replacing printed materials. First he notes that Donnelley holds only 10% of the printed content and distribution market in the US. He sees a lot of room for growth in his traditional core markets. Plus he has made numerous acquisitions in digital content production and distribution to test the waters. His strategy: Stick with the core but be ready for the future.